podcast-level — not episode-level

the brand-safety score sponsors trust.

podpass listens to 5 of your episodes with AI, scores your podcast 0–100 across 7 brand-safety categories, and issues a verification code + PDF sponsors can check before they pitch.

  • 5

    episodes analyzed
  • 7

    safety categories
  • ~3 min

    first score
verify/PODPASS-9F2K-A4LEupdated today
podpass score0/ 100

Universally Brand-Safe

  • Vulgarity
    4
  • Sexual Content
    8
  • Controversial Topics
    11
  • Violence
    3
  • Hate Speech
    1
  • Misinformation Risk
    6
  • Overall Tone
    9

what sponsors see

One link. A score. A receipt.

Every podpass-verified podcast gets a public lookup page — the same one sponsors' brand-safety teams already check before greenlighting a buy.

podpass.app / verify / PODPASS-9F2K-A4LE
podpass verified94/1009F2K-A4LE

Founder Friday

hosted by Olivia Park · 142 episodes

podpass score0/ 100

Universally Brand-Safe

Score band 90–100. Family-friendly content suitable for all advertisers.

  • · EP 142 — “Pricing for stage-2 SaaS” · 95
  • · EP 141 — “Hiring your first GM” · 96
  • · EP 140 — “Why we killed the free tier” · 92
  • · EP 87 — “Burnout, one year in” · 90 (random)
  • · EP 23 — “Pre-seed war stories” · 96 (random)

category breakdown

Seven weighted dimensions

Each episode is scored 0–100 across all seven. The weights below are fixed — same for every podcast on the platform.

  • Vulgarity
    4
  • Sexual Content
    8
  • Controversial Topics
    11
  • Violence
    3
  • Hate Speech
    1
  • Misinformation Risk
    6
  • Overall Tone
    9

From RSS to verification, in about three minutes.

We don't score a single episode and call it a day. Podcasts are bodies of work; the score reflects that.

  1. 01

    Drop your RSS feed

    Paste the URL. podpass pulls your most recent 3 episodes and randomly samples 2 more from your back catalogue — five episodes total, each weighted equally.

  2. 02

    AI listens, classifies, scores

    Speech-to-text transcribes the audio (we use any podcast:transcript tags if your feed has them). podpass AI scores every transcript across the seven brand-safety categories.

  3. 03

    You get a verifiable score

    A 0–100 podcast-level score, a category breakdown, a unique verification code, an embeddable badge, and a PDF report you can attach to any pitch deck.

  4. 04

    Sponsors check it themselves

    One public link, no login. Brand-safety teams confirm the score independently before they approve a buy — they don't take your word for it, they don't have to.

the rubric

The same seven categories. The same weights. Every podcast.

Brand-safety scoring is only useful if sponsors can compare across shows. We publish the rubric, fix the weights, and refuse to change them per customer.

  • Five episodes, equal weight — the 3 most recent plus 2 random from your back catalogue each count the same toward the podcast score.
  • Two random episodes from your back catalogue are part of the five — surprise checks on the years you'd rather skip.
  • 90+ Universally Safe, 80–89 Generally Safe, 70–79 Moderate Risk, <70 High Risk.
  • Vulgarity
    4
  • Sexual Content
    8
  • Controversial Topics
    11
  • Violence
    3
  • Hate Speech
    1
  • Misinformation Risk
    6
  • Overall Tone
    9

for creators

Stop arguing with sponsors about safety.

Hand them a number, a code, and a PDF. Move the conversation to CPM, flight dates, and creative — where it should be.

Get my podcast verified →

for brands & agencies

Verify before you spend.

Paste a verification code. See the podcast-level score, the breakdown, the episodes analyzed. No login. No sales call.

Look up a code →

pricing

Pay once for a one-off audit. Subscribe to stay current.

All prices in USD. No discounts on the rubric — the same seven weights decide everyone's score.

Free preview

$0one podcast

Try the engine on a single show. Non-certifying — no verification code or badge.

  • 1 analysis per user / podcast
  • Score + category breakdown
  • Email verification required
Start free

One-off audit

$49one-time

One full analysis. Verification code, embeddable badge, PDF report.

  • 5 episodes analyzed
  • Verification code + badge
  • Downloadable PDF report
Buy one-off audit
Most popular

Monitoring

$79first month, then recurring

Re-score every new release. Sponsors always see your latest number.

  • One-off audit included
  • 5 episodes / month tracked
  • +120 minutes for $32
Subscribe

Pro 10

$349per month

For networks and studios — up to 10 certified podcasts a month.

  • Up to 10 podcasts / month
  • 300 minutes per podcast
  • +120 minutes for $19
Upgrade

frequently asked

The questions sponsors ask first.

Why score the whole podcast and not each episode?
Because that's how sponsors buy. Endorsement deals, host-reads, and series-level sponsorships are negotiated against the show, not a single episode. A podcast-level score reflects the real risk profile.
How do you decide which episodes get analyzed?
The three most recent, then two randomly sampled from your back catalogue — five in total, each weighted equally. The randomness keeps the score honest.
Can I challenge a low score?
You can re-run the analysis on a Monitoring plan after publishing new episodes. You can't pay to change the rubric. The weights and bands are public and identical for every customer.
What if my feed has fewer than five episodes?
We score whatever's there — minimum three. The weights renormalize so a three-episode podcast still gets a comparable 0–100. New shows can verify on day one.
Does this work for episodes that aren't in English?
podpass AI transcribes ~50 languages and scores against the rubric in any of them. Verification badges and reports render in English regardless of source language.
What does the sponsor actually see when they look up my code?
A public page with your podcast title, the overall score, the band label, the five episodes we analyzed, and the per-category breakdown. No login required.